PRERANA MAHESHWARI

Scenery UI

Event and Animation System

Scenery is an iOS app that enables users to build AR/VR and Spatial Computing experiences.

I worked alongside the lead developer and designer to research, prototype, user test, file Git versions, build icons and interactions. This case study focuses specifically on the Event and Animation System in Scenery.


The experience was open to all and was launched on the 27.11.2023. It was the fourth experience launched following the campaigns in New York, Munich, Hamburg and Frankfurt.

Industry

Culture, Art, Tech

My Role

Wireframing, Concept,

Visual and

Web Design


Team

Designer, Developer


Timeline

Q4 2023

Tools

Problem

How do you build a smooth UI workflow for event and animations for an XR application?

Events and Animation systems are an integral part of build interactive Augmented Reality and Virtual Reality experiences.


We were iterating how to build a smooth workflow for event hierarchy's and animations into Scenery. To investigate this, I collaborated with the designer to research how existing XR tools have integrated these systems. We then considered the features we had worked with as designers in other 3D tools such as Spline, Blender.

Scenery App Icon for Apple Vision Pro

Context

Bringing monuments to life.

Explore the different UI workflows that exist for Event hierarchy and Animation systems. These systems exist in 3D tools, AR tools, Video Editing.


The developer and founder shared key features we were looking to integrate — Triggers and Actions for events, Timing curve for Animation.

Market Research and Insights

Accessible, responsive, and embedded information.

We researched the systems in tools like Blender, Spline, Spark AR, Adobe Aero, and Reality Composer Pro.


Understanding common ways other apps enable users to an events and animation systems gave us an understanding of common feature patterns.

Scenery App Icon for Apple Vision Pro

Ideation

Accessible, responsive, and embedded information.

We ideated based on key value we wanted to provide to the user, the interaction features, the types of triggers and ease motions and simplicity of usage.

Typeface and Colour Palette.

User Interaction Elements

Responsive and fast loading website using Framer.

Since I had 10 days to deliver the project, I worked on some quick wireframes using Figma, to identify the key UI elements.


Then I built the website using Framer.

User Interaction Elements

User Interaction Elements

Solution

Medium Fidelity Explorations

Since we were a small team working directly with the developer, we would iterate and ship without any low fidelity prototyping.


This was to ship and test the app as we were building it.

Wireframes in Figma

Interactive UI elements to make the information visually engaging.

Interactive Elements

I incorporated several interactive features to enhance user engagement. Animated transitions between sections

Interactive map showcasing AR experience locations

Hover effects on clickable elements for improved usability


Key Features

  1. Interactive map of AR experience locations

  2. QR code generator for easy access to AR experiences

  3. Artist and sponsor profile galleries

  4. Embedded video previews of AR experiences

  5. Social media integration for sharing

Video overview of the live website

Scenery App Icon for Apple Vision Pro

User Feedback

Collected from Early Test Flight Users on Discord.

Increased interest and engagement with the AR experiences. The launch was easy to circulate and featured in several press releases.

Successful launch event with high attendance attributed to clear website information.

More Projects

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Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.

Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.

Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.