Geo-Anchor Whale

VIDEO Footage and Editing

Sneak-peek into a quick setup of location-based experience while building the Scenery app.

Designing the logo for Scenery, an iOS based Immersive Experience
building app.

COMPANY

Scavengar

INDUSTRY

SaaS

year

2023

TEAM

Developer/ Arthur Schiller; Marketing and Strategy/ Marc Wicht

Social Media

The Challenge

An introductory video to spark interest in Scenery and find prospective individuals for beta testing of the app.

It showcased a sneak-peek into the app Scenery's development - a spatial computing and storytelling tool. The video had to be snappy with a short overview demonstrating the setup of a location based experience.

Approach

We worked to create a concept that would be eye catching and can be placed in a geo-location. We then found suitable locations for setting up the experience in the app, for this Arthur used Google 3D tiles to ensure accurate placement of the 3D Whale asset. The locations were Berlin Cathedral and Altes Museum.

Following this, Marc and I recorded the experiences at the physical museum with an iPhone and Gimbal. After 3 hours of shooting from every angle, some technical glitches, we final had enough footage.

After which, I sorted through the footage to find the most suitable clips and layouts to compile it with the technical workflow screen recordings of the app.

Outcome and Impact

On X, formerly Twitter, the post received over 7.5K views, with 7 reposts, 38 likes. The video on LinkedIn received positive engagement as well with over 127 likes, 45 comments and 10 reposts.

7.5K Views

17 Reposts

17 Reposts

165 Likes

45 Comments

Takeaways

  • Collaborating with a developer and marketing lead to build an engaging video

  • Understanding how to onboard users for beta testing and spark interest

  • Integrating technical workflow in the app and final outcome in a 20 sec clips

Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.

Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.

Contact

Let's create something memorable together, feel free to reach out!

I'm here to listen, collaborate, and craft design solutions that resonate with your brand.

2024 Prerana Maheshwari